Wednesday, 14 September 2016

Initial Mood boards and Reverse Briefs

Today in class we first presented to the group our best four sketches. From the feedback given, we decided that the best design is the beer together concept.

Some feedback from the lectures was that this design had the most potential to develop. How could we relate the idea of an apartment plan or an apartment event more?
We were than given a random word and saying. Our word was Butterfly and the saying was "theres no such thing as a free lunch.". This exercise was really useful as it made us think outside the box and explore ideas that relate to an apartment crawl more. The word Butterfly inspired Cushla and I to start thinking about ideas around a social butterfly which lead to ideas around isolation and showing this through visual imagery of cocoons.

Reverse Briefs 

The second part of the lesson was about reverse briefs. The point being unpacking the brief so that our understanding of it is clear. The reserve briefs also lets us unpack the intended audience and start to think about potential visual that we could work with.







































Mood boards 

These two mood boards/ artist models were what Cushla and I took to class today to start thinking about the different styles that we might go with. 
Anna's mood board 
Cushla's mood board



Here is an animation we were inspired by. We liked the creative way of showing the need for a community of people. 




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